Bringing a new update to Creator Studio, Facebook announced that it will be able to schedule business accounts for Instagram posts and IGTV broadcasts six months in advance. In addition to this new feature, Facebook has also introduced its innovations within the scope of live broadcast, Watch Party and Creator Studio.
In fact, Instagram had the ability to share posts last year with the use of third-party services. However, the long-awaited feature of Facebook's launching on its own platforms can make it widely used by businesses. Moreover, with this step, restrictions such as not being able to share more than one photo in the post that users encounter in third party applications may be eliminated.
Please note that you must have an Instagram business account or a content generator account linked to your Facebook page in order to take advantage of the feature. After you associate your Facebook page with your Instagram account, you can plan your posts by clicking the Instagram button at the top of the page. Through this panel you can crop your images and add labels and locations to your posts. Currently, the panel that supports only posts is not yet available for the Stories format.
Meanwhile, it is worth mentioning the new features that Facebook has brought to Watch Party and Creator Studio. Within the scope of the new features, broadcasters have been able to rehearse for live broadcasts. With this feature, broadcasters, under the control of admin before the live broadcast will be able to make a test broadcast. In addition, Live broadcasts can be shared by shortening after the broadcast ends. Let's add that the live time has been moved from a maximum of 4 hours to 8 hours.
Watch Party has added planning and replay features in advance. The platform's live subtitle feature starts to support 13 new languages, including Arabic, Chinese and German. tracking together New performance statistics have been introduced.
However, the only change in the focus of statistics is not limited to this. The company adds new statistics to Creator Studio, allowing publishers to get more detailed information about Instagram and Facebook content.
All of Facebook's innovations in the focus of content producers and businesses will encourage potential advertisers to use the application family.